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Supercharged "Atomz" For Your Website
By Jim Daniels
I just filled another gaping hole at my website.
In the process I found a great new marketing tool, and a slick way to
learn "exactly" what my website visitors are looking for...
Through the last few years I've tried 3 or 4 different solutions to a
nagging problem... how to let users easily search through my site.
Each time I'd try a new service, script or software program I'd run into a
problem. Either the searching was too slow, the search engine results were
lousy or it just plain didn't work.
Well I'm happy to report that I finally found a permanent solution. My
guess is that it will be a great solution for many of you as well.
It is a slick, independently hosted search solution for corporations,
small businesses, and individual web developers.... Atomz
With Atomz, absolutely anyone can quickly and easily add a powerful search
engine to any Web site, and the service is free for sites with less than
500 pages. What's even better is it's fast! I got my own Atomz search
engine 100% up and running in minutes.
Actually, to put the Atomz engine at your site, there's nothing to do but
fill out a few forms, decide what areas you want your visitors to be able
to search through and turn Atomz loose to index your pages. In seconds it
spits out html code for you to add to your pages. You paste the code into
any page you want a search form on, then upload the page to your site.
Bingo. Done.
You now have a powerful search engine on your site and your visitors will
love you for it! What's nice is that there are no annoying ad banners
shown with your search results, just a small "Powered by Atomz.com"
graphic.
But there's really much more to Atomz than a great
site search engine. It holds a marketing value for savvy web marketers who
really aim to please...
(this tip continued after this important message...)
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(tip continued...)
Now the Atomz fun starts...
As your visitors search your site, Atomz logs what they enter and then
creates reports for you by day, week, and month. These reports let you
understand what visitors are looking for on your site. You can use this
information to improve your site or to further improve the search results
for your visitors.
For example, the top 15 searches at my site the first week I had the Atomz
search tool up were:
search engines
marketing plan
goto
jeeves
jim daniels
make money
direct email
domain registration
advertising
affiliate program
ebusiness
free publicity
marketing
shania twain
classified
So what does this report tell me? Well for starters, the top four search
words show me that my articles on search engines and marketing maintenance
have brought lots of visitors to my site. That's still something that lots
of web marketers are interested in learning about so I'll write more about
it!
Next, many of the terms searched on were exact matches to the keywords I
bid on at goto.com. Specifically, "make
money" and "direct email" are keywords I just increased the bids on at
goto. It was nice to see those efforts bring immediate visitors. It's also
great to give these surfers a quick search tool so that can find exactly
what they're looking for at my site as soon as they get there.
Next, the demand for information on domain registration shows that lots of
newbies are still coming into my site. It's nice to be able to get them
right to my report on "how to select and register a domain name for your
business", which leads them to my
domain name wizard. Hey,
this Atomz search tool is a great little marketing tool for my domain
registration services!
As I work my way down the list I not only learn what my visitors are
searching for, I learn what my site is lacking. Over time, these reports
will be invaluable to me and my efforts to help my website visitors and
BizWeb eGazette subscribers who return to my site.
Lastly, I learned one more thing from my Atomz reports... I may need to do
a little research on this Shania Twain person. ;-)
To learn more about Atomz and get your own free search engine, visit
http://atomz.com/design
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Tips by Jim Daniels, owner of
bizweb2000.com.
Did you like this tip? Then you'll love Jim's book that has helped
thousands of small business owners get started making money online. Get a
free bonus for
ordering it today.
* Article by Jim Daniels of
JDD Publishing. Jim's site has helped 1000's of regular folks profit
online. Visit http://bizweb2000.com
for FREE "how-to" cybermarketing assistance, software, manuals, web
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