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How to Add 1,000
Subscribers To Your Ezine Every Month
By Terry Dean
I keep getting asked
week after week from individuals online exactly what my key is to internet
success. How can they duplicate my business in a few easy steps? To their amazement, my
answer is ALWAYS the same. If you want to follow my success and the
success of many of Internet marketers, you absolutely must have your own
ezine. Whereas I used to
suggest that you have an ezine...I now see a day coming where you will be
absolutely creamed by your competition online if you don't publish one! It
is a requirement to success online.
"What is an ezine?" An ezine is simply a
newsletter which you publish online and send out to your subscribers by
email. Some are published monthly. Others are sent out weekly. A few
committed souls publish their ezines every single day! It can be about any
type of industry, but it must focus on some aspect of your business. If
you sell Web Hosting Services, you need to do one that has something to do
with that aspect...maybe Web Design, Traffic Building Tools, etc. If you
sell mailing lists, do a newsletter on how to choose effective mailing
lists OR on how to prepare direct mail packages. Do one that focuses on
your business. In general, ezines are
published with a main article (And sometimes a second article or section),
classified ads, and then specials available only from you the publisher.
The principle reason you must own your own ezine is the fact that if you
are giving GOOD quality information every time your newsletter comes out,
they will begin to get to know you and be willing to purchase products or
services from you. You might say, "But
Terry, I can't write!" This is NOT a good
enough excuse to allow your online business to fail. Hundreds of writers
on the internet are looking for people to publish their articles! All you
have to do is find them...Let them do the writing and you take care of the
publishing (simply sending an email to a listserver)! It is Easy to
Publish a Newsletter... Publishing your
newsletter/ezine is a piece of cake. All you do is set up a listserver.
You can get a small one that only hold 1,000 names from Listbot at
http://www.listbot.com
for Free to start you off. Once you have your
listserver in place, all you do is send an email to the listserver address
and it distributes your newsletter out to all of the subscribers. It also
automatically stores your Opt-In mailing list and removes undeliverables
for you without you even having to be involved. How to Add 500
Subscribers to Your Ezine This Week... Having your own ezine
doesn't do you any good if you don't have subscribers. So, here is a quick
formula to get you started off adding new subscribers quickly from day
one.
1) Write a Good
Description for Your Ezine You will need a 15
word description, a paragraph description, and a full page description
(This is use for NEW-LIST). Remember to use good ad copy techniques for
writing these..."What's in it for Me?" are the 5 key words of advertising. What will your
subscribers get out of your ezine? Write good killer ad copy for this. Use
bullets to describe the benefits people will be getting out of your
newsletter. Don't just through together a quick ad to get one out there.
Write Killer Ad Copy... 2) Place A
Subscription Form on Every Page of Your Web Site. Your subscribers
should start here. Make sure that every page on your site gives them the
opportunity to sign up on your newsletter. If you take a look at my site a
http://www.bizpromo.com
you will find that my Newsletter subscription form is the first thing you
see on my site. You should do the same for maximum subscribers! 3) Use NEW-LIST to
get your first base of subscribers... Subscribe to it first
at:
http://scout.cs.wisc.edu/scout/new-list/
Then, read through
their submission guidelines at:
http://SCOUT.CS.WISC.EDU/scout/new-list/format.html NEW-LIST is a mailing
list dedicated to showing all of the New ezines which come out. By writing
a killer ad for it, you can receive anywhere from 50 - 500 subscribers
within a week. It should always be on the starting points for any new
ezine. The reason I want you
to subscribe to the list first is because you will begin to get a good
idea of how to create your ad for it by watching and reading through all
of the posts. DO NOT take this list lightly, because a good Killer Ad can
produce amazing results for you for FREE. 4) Submit Your
Ezine to all of the directories of ezines on the web...
Below is a small list
of some of the directories which allow you to place your ezine listings.
Make sure to list your newsletter in all of them using good descriptions
full of benefits. This is by no means a complete list of every ezine
directory on the web, but it is a good place to get you started.
http://www.newsletter-library.com/ven.htm 5) Trade Ads with
Other Ezine Publishers Many of us have
learned that the easiest and cheapest way to build our subscriber base is
by trading ads with other publishers. Be aggressive in this. Constantly
email other publishers and offer to trade ads with them. You can get FREE
advertising to hundreds of thousands of prospects by simply trading
advertising space among one another! Currently, we are
preparing a list of publishers who would like to trade ads in other ezines...If
you are interested in being a member of this list, please visit our ezine
trade site at
http://www.bizpromo.com/ezinetrades.htm It Doesn't Have to
Cost You A Lot Of Money to Build Your Business None of the techniques
above will cost you money to build your ezine list, but they will produce
results. You can build your list, but it will take you doing the steps
above, plus coming up with some of your own ideas. Internet Marketing
Success is not magic. It is simply finding out the information you need to
succeed and then doing it one step at a time. Will you take that first
step today? Terry Dean, a 5 year
veteran of Internet marketing, will Take You By The Hand and Show You
Exact Results of All the Internet Marketing Techniques he tests and Uses
Every Single Month" Click here to Find Out More: |
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